Are you seeking to launch a new drug or medical product onto the market and need a strategic input for your marketing planning? We make sure all relevant decision-makers are included in the concept phase. After all, in-depth, realistic insights into the current market situation can only be gained through a comprehensive approach.

We also support your decision-making processes using tried and tested methods from a range of fields, such as basic research, positioning studies or message tests, which we have personalised and refined. This means we can adapt our services to your specific requirements – and offer you primary survey quality that will exceed your expectations.